Senior Campaign Manager, London, £50, 000

Location: London

Salary: £40, 000 - £50, 000

Industry: Marketing / Insight / CRM

Role Type: Permanent

Client:

The client is a London-based marketing consultancy with clients across a broad range of industries including retail, FMCG, travel, online gaming and financial services.

Senior Campaign Manager Role Overview:

A leading marketing consultancy are looking for a Senior Campaign Manager to join an expanding analytics team where you will be involved in providing strategic analytical direction for key direct marketing campaigns. If you have had experience of using analytical tools, campaign management tools and you really enjoy carrying out marketing analysis of marketing campaigns to help improve business performance, this could be a fantastic opportunity for you. You will be responsible for processing appropriate and high quality data for leading marketing campaigns for clients across a range of industry sectors. This role is a technical management role and will require you to manage teams to produce customer profiles, customer segmentations and campaign targeting strategies for leading marketing campaigns. This role, which will require an analyst to be able to produce suitable selections from a database of customer and sales based details. Candidates for this role have to have experience of SAS, experience of using campaign management tools such as Epiphany, Alterian, Fastats and Oracle would also be useful.

For more information about the role please feel free to contact Juliette Spanner at Harnham Search and Selection on 020 8545 8872 or email juliettespanner@harnhamsearch.com

To apply for this role you will need the following:
" It is essential that candidates have experience of analytical tools, such as SAS, SPSS or SQL for analysis purposes.
" It will be important for candidates to have an understanding / experience of a campaign management tool such as Unica, Chordiant, Epiphany, Salesforce, Siebel or Viper
" Ideally candidates should have a degree in a numerate subject, such as Mathematics, Operational Research, Statistics, Economics or Finance, however this is not essential.
" Work experience of working within a direct marketing environment, carrying out a data insight analysis role is preferred for this role, candidates who do not have analytical work experience should not apply for this role.

Key Words: SAS, SQL, SPSS, CRM, profiling, analysis, segmentation, customer targeting, campaign targeting, marketing, campaign analysis, marketing analysis, CRM Manager, insight, campaign management, Oracle, Unica, Alterian, Epiphany, database marketing, campaign validation, direct marketing, marketing campaign performance.